This is not to say, you don’t need a CDP. You probably do. If you are not sure why read this article. This is simply a summary of our years of experience building one, distilled into a Q&A article that is hopefully as fun as it is informative. In essence, this is...
“Start with the big picture and have your roadmap. Be prepared for adjustments along the way.” – Quitterie Marque, General Manager, Data Analytics of International SOS With more companies adopting new technology and getting more data poured in every day,...
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