News from the world of data
In the previous article, we have established why your company needs a marketing scientist. Now let’s take a closer look at what this person does on a daily basis and how this benefits your company. Onwards. There’s a giant shift in the market underway. Smart companies...
There is a growing demand for Marketers who can act as a bridge between data, marketing and statistics. Companies who hire and train employees in these skills will reap the most benefits.
Introducing the modern marketer who not only uses data to support decision making but looks for patterns through qualitative exploration.
If your organization handles personal data, you will need to have a deep understanding of GDPR requirements and how to be compliant.
Manage your customer data better and find the type of Customer Data Platform that best suits the needs of your business and organisation.