MEIRO BRAND ASSETS
==================

Files
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meiro-logo.svg / .png            Primary logo. Use on light backgrounds.
meiro-logo-white.svg / .png      Use on dark backgrounds and photography.
meiro-logo-black.svg / .png      One-color version. Print, fax, engraving.
meiro-symbol.svg / .png          The maze symbol on its own. Avatars, favicons,
                                 app icons. Never as a replacement for the
                                 full logo in body copy or headers.
meiro-engage-logo.*              Meiro Engage, horizontal lockup.
meiro-engage-compact.*           Meiro Engage, stacked. Narrow spaces, square
                                 crops, avatars.
meiro-pipes-logo.*               Meiro Pipes, horizontal lockup.
meiro-pipes-compact.*            Meiro Pipes, stacked.

Every logo comes in three inks: the plain filename is the full-color version
for light backgrounds, "-white" is for dark backgrounds, "-black" is one-color.

Colors
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Meiro Orange   #FF5F19
Pipes Purple   #993DF5
Ink            #181628

Type
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Space Grotesk (headings, UI)   Inter (body copy)
Both are available from Google Fonts under the SIL Open Font License.

Rules
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- Keep clear space around the logo equal to the height of the symbol.
- Minimum width: 90 px on screen, 25 mm in print.
- Do not stretch, rotate, recolor, outline or add effects to the logo.
- Do not place the full-color logo on a background that leaves the symbol
  under 3:1 contrast. Use the white or black version instead.
- Write the product names as "Meiro", "Meiro Pipes", "Meiro Audiences" and
  "Meiro Engage". Never "MEIRO", "meiro.io", or "Meiro CDP". The CDP is
  called Meiro Audiences.

Company copy
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Company description, the founding story and leadership bios:
https://www.meiro.io/about/
Founded 2017 in Singapore. Meiro Pte. Ltd.

Questions, or need a format that is not here: marketing@meiro.io
