ABP is helping Meiro evangelize data and its importance across the BFSI segment. In a nascent market of ASEAN, each consumer holds a maximum of 2 products from the same institution, leading to a huge opportunity to cross sell to the same customer, a much cheaper investment on sale as compared to acquiring customers. ABP and Meiro are expounding this benefit to the BFSI segment in ASEAN to invest in understanding customers through the data platform via customer segmentation and appropriate marketing messages.
As a native data integrations focused company, we thrive on collaboration. We are always looking to expand our tech allies and connect with the best ones in the market.
Drive advertising client ROIs through the roof with first-party data (looking at ya, agencies!)
Move on from manually wiring up clients’ data to delivering tangible results through consultative service experience.
The advertising industry is constantly evolving and old tech processes are not enough. New technologies such as CDPs are rising and companies need to keep up.
Work with experts that helped top banks and telcos in SEA turn regular data integration jobs into high value-added services.