25.9.2024
4 min read
Meiro's mission is to ensure our clients can meet data privacy obligations with confidence. For businesses operating in the BFSI (Banking, Financial Services, and Insurance) sector, navigating OJK regulations is critical to maintaining trust and compliance, and Meiro is here to guide that journey.
24.9.2024
3 min read
The AWS Foundational Technical Review (FTR) is more than just a milestone—it’s a rigorous evaluation that sets the highest standards for security, reliability, and performance. By completing this review, Meiro has proven its technical soundness and readiness to meet the needs of businesses at any scale and demonstrated that our composable Customer Data Platform (CDP) is not only equipped to meet today’s challenges but is also designed to evolve with the demands of tomorrow’s digital landscape.
Read now29.7.2024
7 min read
In the rapidly evolving landscape of AI and data management, it's easy to get caught up in the hype. At Meiro, we recently took a step back and asked ourselves: How can we harness AI to add real value to our customer data platform (CDP)? This question led us to organize an AI-focused hackathon that set us apart from the crowd.
Read now24.7.2024
2 min read
This upgrade focused on the Mobile SDK channel, bringing real-time insights and seamless mobile engagement straight to your fingertips.
Read now4.7.2024
3 min read
In G2's Summer 2024 report, Meiro was awarded multiple "High Performer" badges and an "Easiest To Do Business With" badge! This achievement in the Customer Data Platform (CDP) category comes from Meiro’s exceptional satisfactory ratings and is a testimony to our client-centric approach.
Read now27.5.2024
2 min read
Introducing the newest feature, Funnels, a no-code analytical tool to help you understand cross-device customer journeys and optimise the performance of your marketing campaigns.
Read now14.3.2024
2 min read
This upgrade focused on the Mobile Push channel, streamlining your campaign management and adding functionality for optimizing both customer experience and engagement.
Read now2.2.2024
3 min read
Meiro’s Lookalike Segments are made to broaden your marketing initiatives' reach, relevance, and Conversion Rates by leveraging CDP attributes and historical behavior to find more users within your CDP database who share characteristics similar to your target audience profiles, enhancing the precision of your targeting.
Read now16.1.2024
4 min read
Meiro has successfully secured US$3 million in an over-subscribed pre-Series A round, led by Southeast Asian VC firm Wavemaker Partners, with participation from angel investors at Singapore-based Angel Central. This marks Meiro’s first strategic funding round following five years of robust self-funded organic growth and profitability.
Read now5.1.2024
6 min read
In 2023, we concentrated on enhancing activation features within our data management technology. These updates underscore our dedication to expanding marketing automation capabilities and delivering impactful omnichannel communication. Throughout the year, we introduced key innovations like Mobile Push, a revamped User Interface, Email Channel integration, and an AI-powered content assistant.
Read now5.12.2023
7 min read
Businesses strive for efficient marketing and measurable returns, and CDPs unlock revenue by leveraging unified customer data in marketing. This blog explores how a well-implemented CDP can drive significant growth, delivering tangible results across industries.
Read now20.11.2023
3 min read
Discover Meiro's strides in H1 2023: 20 new features, enhanced UI, real-time notifications, seamless data integration & AI-driven content. Shaping experiences, one innovation at a time.
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