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Meiro CDP Achieves AWS Foundational Technical Review Certification and Joins AWS Partner Network

24.9.2024

3 min read

The AWS Foundational Technical Review (FTR) is more than just a milestone—it’s a rigorous evaluation that sets the highest standards for security, reliability, and performance. By completing this review, Meiro has proven its technical soundness and readiness to meet the needs of businesses at any scale and demonstrated that our composable Customer Data Platform (CDP) is not only equipped to meet today’s challenges but is also designed to evolve with the demands of tomorrow’s digital landscape.

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Meiro's AI Hackathon Delivers Real CDP Value
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Beyond the Hype: Meiro's AI Hackathon Delivers Real CDP Value

29.7.2024

7 min read

In the rapidly evolving landscape of AI and data management, it's easy to get caught up in the hype. At Meiro, we recently took a step back and asked ourselves: How can we harness AI to add real value to our customer data platform (CDP)? This question led us to organize an AI-focused hackathon that set us apart from the crowd.

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meiro awarded with g2 high performer badges
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Meiro Achieves "High Performer" and "Easiest To Do Business With" Badges in G2’s Summer 2024 Report

4.7.2024

3 min read

In G2's Summer 2024 report, Meiro was awarded multiple "High Performer" badges and an "Easiest To Do Business With" badge! This achievement in the Customer Data Platform (CDP) category comes from Meiro’s exceptional satisfactory ratings and is a testimony to our client-centric approach.

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meiro raises funds led by wavemaker
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Milestone Moment: Meiro secures strategic $3M pre-series A funding to drive global growth 🎉

16.1.2024

4 min read

Meiro has successfully secured US$3 million in an over-subscribed pre-Series A round, led by Southeast Asian VC firm Wavemaker Partners, with participation from angel investors at Singapore-based Angel Central. This marks Meiro’s first strategic funding round following five years of robust self-funded organic growth and profitability.

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Meiro Recognized as One of the Top 10 Big Data Companies in Singapore of 2023

25.8.2023

2 min read

Meiro is named one of the Top 10 Big Data Companies in Singapore, acknowledged for exceptional services and solutions at the Top Asia Corporate Ball 2022/2023.

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Data-driven customer journeys with Meiro’s new partner, Labrys

14.6.2023

3 min read

Meiro has formed a strategic partnership with Labrys to jointly deliver data-driven, personalized customer experiences.

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Meiro has a new strategic partner Reprise Digital

12.3.2023

3 min read

Reprise Digital is a global leader in performance marketing and delivers tools and services that analyze customer behavior and provide data-driven marketing solutions. Reprise Digital is the world’s largest performance marketing network, with over 3,000 experts in 68 offices in 48 markets.

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Meiro product updates: website personalization with web banners

11.2.2023

3 min read

Personalization is a must. It is known that marketers that use personalized web experiences are getting higher returns in performance and responses.  Personalization increases revenue, sales, conversion and ensures exceptional customer experience.

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6 Ways to personalize your push notifications with CDP data insights

5.1.2023

6 min read

In this article, we present 6 best practices for personalizing mobile push notifications like a pro in 2023. Read on to learn how you can utilize data brought to you by Customer Data Platform to craft bespoke and relevant user journeys with mobile app messages.

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Meiro product updates: insights with analytics, log in through Okta to Meiro

13.12.2022

2 min read

More and more updates are coming from Meiro. As we listen to clients, we learn more about what problems they come across and how we can solve them.

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Meiro Customer Data Platform has formed a strategic partnership with Ameex Technologies

26.7.2022

4 min read

Meiro Customer Data Platform has formed a strategic partnership with Ameex Technologies to jointly deliver data-driven, personalized customer experiences.

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Ad efficiency in the age of connected customer data

30.6.2022

4 min read

During Big Data & AI World event, a panel of experts in adtech are discuss advertising efficiency in the post-cookie world, and what’s happening in the privacy space.

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CDP Institute recognized Meiro as a Real CDP

14.4.2022

2 min read

Most recently, Meiro is proud to be recognized as the "real CDP" and validated by the CDP Institute, a respected, independent industry analyst. Besides, CDPI has ranked Meiro as a top-performing and the most featureful Customer Data Platform.

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Meiro product updates: reporting dashboards

28.3.2022

3 min read

“Data-driven decision making” (DDDM) is getting more important these days, especially in the frequently changing times. But how do we achieve it? How to make data less scary for non-data teams? How do we make it useful without overloading it? 

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Meiro partners up with Adjust to create a comprehensive customer experience across devices

13.3.2022

3 min read

Meiro has partnered with Adjust, a global app marketing platform, to help brands create a comprehensive customer experience across devices

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Meiro product updates: identity graph

12.2.2022

5 min read

Meiro CDP has the best in class identity resolution. See how stitching customers profiles work and why our technology is going to save the day in the cookie-less future.

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Enable your customer data in Facebook, Google Ads now in Twitter Ads

29.11.2021

2 min read

The trend in advertising is perceptible. Companies such as Facebook (Meta), Google, or Seznam.cz are allowing you to upload your own customer list. Your own data actionable in advertising systems mean precision in your marketing as well as an increase in the marketing ROI.

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Deliver a comprehensive experience online and offline through OOH with Meiro’s new partner, Moving Walls

10.10.2021

3 min read

Meiro CDP has partnered with Moving Walls, an adtech company offering Out of Home media with digital & programmatic capabilities

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We are presenting at the GITEX Global conference 2021 in Dubai

21.7.2021

2 min read

I will be joining this AI pot in Dubai to talk about not only data but also the working environment of the data world with our hugely successful non-profit project She Loves Data.

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Deliver a great customer experience with Meiro’s new partner, GPI

24.6.2021

2 min read

We are glad to announce that we have a new partner on board with us – PT Global Poin Industries (GPI) who is based in Indonesia and operates Indonesia’s leading coalition loyalty, GetPlus.

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Meiro product updates: smart segments, identity access management, more integrations

17.5.2021

3 min read

We are constantly working on our product and developing new features based on business needs. Here is a short update on what we have worked on and you might not know it.

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How to seize opportunities as a next-gen retailer

1.3.2021

9 min read

The question today is no longer about moving from offline to online but about staying online and establishing online and offline marketing activities that are aligned and relevant.

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The future of advertising & how you can pivot without cookies (not just as a publisher)

21.1.2021

8 min read

Learn about the future of advertising and business in the post-cookie worked from this eminent panel. Hosted by Gavin Floyd, Head of Consultancy at Breathe APAC, the panel also included personalities from across the industry such as Devendra Shivhare – Head of Engineering at SPH, John Thankamony – Client Partner at Dentsu, and Rica Raubenheimer – Digital Product Manager at South China Morning Post.

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Meiro CDP, Blink CX & Home Credit shared their know-how on Customer Segmentation

10.7.2020

5 min read

In today’s world, digital transformation has taken precedence in organisations at scale. But what’s interesting is that it’s not the organisations driving this change – but instead the consumers.

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Meiro CEO recognized for driving diversity in Singapore

10.5.2020

3 min read

The CEO of Meiro, an avid data and diversity advocate with a computer science degree was featured in the 2020 SG 100 Women in Tech.

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Demystifying Adtech & Martech – Webinar with She Loves Data & Meiro

3.5.2020

5 min read

She Loves Data – the volunteer-run, non-profit organization run by Meiro founders, led a webinar to demystify adtech & martech buzzword terms for women in marketing & related occupations and open new vistas of opportunities to them.

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Drive better marketing results with Meiro's new consulting partner ADA

14.2.2019

4 min read

Meiro is excited to announce a new partnership with ADA Asia – a data and artificial intelligence marketing agency with a strong presence across multiple markets in Asia (Malaysia, Indonesia, Thailand, Philippines, Singapore, South Korea, Cambodia, Sri Lanka, Bangladesh).

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