Moving Walls' patented audiences measurement platform optimises a brand's media spends and is able to target them at different stages during their offline journey. The partnership with Moving Walls and Meiro creates a seamless offline-online experience, where they harness their first-party data through Meiro's technology, then seamlessly reach out to the same audiences using Outernet Screens. The 'Outernet' refers to opportunities that can capture the attention of consumers in moments when consumers are not busy looking at their phones. Working hand in hand, both Moving Walls and Meiro will be able to provide a whole solution at different touchpoints, enabling audiences to stay connected both offline and online without breaking resonance with audiences. There have been many proven campaigns around how offline is the most effective primer of online, and when both offline and online work together, they deliver better marketing results.
Type of partnership:
Singapore, Indonesia, Malaysia, India and USA
As a native data integrations focused company, we thrive on collaboration. We are always looking to expand our tech allies and connect with the best ones in the market.
Drive advertising client ROIs through the roof with first-party data (looking at ya, agencies!)
Move on from manually wiring up clients’ data to delivering tangible results through consultative service experience.
The advertising industry is constantly evolving and old tech processes are not enough. New technologies such as CDPs are rising and companies need to keep up.
Work with experts that helped top banks and telcos in SEA turn regular data integration jobs into high value-added services.