Lead prioritization

Improve your conversion rates by prioritizing the best leads.

Client’s challenges:

Inbound leads vary in quality and volume, sometimes exceeding a call centre's daily capacity. Prioritising leads based on first-in-first-out (FIFO) is suboptimal, as it may overlook VIP customers further down the list.

Meiro’s solutions:

Meiro utilizes identity management to analyze customer behavior and product ownership. It also checks internal databases for pre-scoring to enrich incoming leads and calculate their score, enabling sales teams to prioritize high-potential prospects.

Leads are enriched with attributes e.g.: 

  • Owned products
  • Pre-approved products 
  • Credit scores
  • Behavior (product affinity), etc.
Conversion rate (CR)
Customer lifetime value (CLV)
Customer wallet share
Customer service
Push notifications
Looking for ways to improve campaign performance, find new customers, and drive revenue?

Look no further — unleash the full potential of your customer data with Meiro.

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