Monetize 1st-party audience data
As sole owners of audience data, publishers can create and sell inventories to brands willing to pay for display ads via direct buy or programmatic ecosystem.
Client’s challenges:
Creating validated, verifiable, quantifiable audience inventories is difficult without tech resources. With legacy systems, audience segmentation and activation require IT resources and take too much time, significantly constraining advertising efficiency.
Meiro’s solutions:
Meiro CDP allows business users to create precise, cross-domain audiences with a simple, no-code segment builder requiring zero IT assistance. Seamless integrations with advertising and programmatic platforms enable you to export built audiences in just a few clicks.
metrics
funnels
channels
Looking for ways to improve campaign performance, find new customers, and drive revenue?
Look no further — unleash the full potential of your customer data with Meiro.
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