Up-sell & Cross-sell with complimentary products
Offer relevant complementary products to customers that are going through the checkout process or after they have purchased.
Client’s challenges:
Effective product recommendation requires complex data science workflows to reflect the business specifics like seasonality, product compatibility, and stock availability — a requirement that most of solutions on the market fall short of.
Meiro’s solutions:
At Meiro, we take this problem into consideration by tailoring recommendation models for each customer, incorporating live checks for stock availability and leveraging behavior signals from multiple devices to create a rich customer identity and, thus, offer the most relevant products. The up-sell campaigns can then be activated via email, mobile push notifications or web banner campaigns.
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