Composable, PDPL-Ready CDP
Customer Data Platform (CDP) for Saudi Arabia 🇸🇦
Your data hosted on your servers — Meiro is a real-time, composable CDP that deploys in the Kingdom of Saudi Arabia on your cloud of choice or on-premise for data residency and PDPL compliance.
Any hyper scaler cloud data center in the KSA
On-premise deployments available
Self-hosted / VPC deployments
Primary Engagement Channels in KSA
WhatsApp is the leading messenger in Saudi Arabia — consistently top in downloads and daily usage. It has become the preferred channel for both conversational commerce and service engagement.
Automate abandoned cart campaigns with rich product media
Deliver personalized loyalty offers
Trigger real-time re-engagement journeys
SMS
SMS offers near-universal reach in KSA and remains the most reliable fallback channel — essential when immediacy and guaranteed delivery matter.
Run flash sale alerts with direct links to purchase
Orchestrate win-back campaigns with discount codes
Use SMS as a supporting touchpoint in omnichannel journeys
Social & Paid Media
Consumers in Saudi Arabia are highly active on TikTok, Snapchat, Meta, and X — with ad reach spanning most of the population. CDPs connect first-party data to ad platforms for privacy-safe targeting.
Use CDP audiences for acquisition and retargeting
Power look-alike campaigns based on loyal customer profiles
Suppress customers from campaigns to cut wasted ad spend
Email continues to play a role for lifecycle marketing and B2B engagement, though with lower consumer response rates compared to WhatsApp or SMS.
Deliver welcome series and personalized onboarding journeys.
Build post-purchase nurturing flows that cross-sell or upsell
Extend loyalty program engagement with targeted newsletters
Most Frequently Used Out-Of-The-Box Models & Audiences
RFM Segmentation
Identify your most loyal, high-value customers and tailor VIP experiences or premium offers.
Customer Lifetime Value
Predict long-term revenue potential of each customer and allocate marketing budgets more effectively.
Churn Score
Spot at-risk customers before they leave, and trigger proactive retention journeys.
Win-Back Campaigns
Target lapsed customers with context-aware offers that maximize the chance of returning.
Dormant Customer Reactivation
Detect inactive customers and re-engage them with personalized offers.
Engagement Score
Measure activity across channels to identify your most active customers and nurture them further.
How Meiro Fits Your KSA Requirements
Real-Time Activation
Trigger journeys to WhatsApp, SMS, and email in real-time. Sync privacy-safe audiences to social ads and display platforms.
AI-Ready
AI is only as smart as the data you feed it. Meiro CDP fixes your data foundations so every AI-generated insight, decision, and campaign drive real business value.
Compliance with PDPL
Deploy in KSA regions or on-premises with zero vendor data access. Your data stays in your infrastructure, meeting the strictest data sovereignty requirements.
Composable Architecture
Integrates with Unifonic, Infobip, CEQUENS, CRMs, data warehouses (BigQuery/Snowflake), analytics, marketing, and advertising platforms.
PDPL Compliance & Data Protection
Flexible, AI-driven Customer Data Platform designed for enterprise-grade security, transparency, and control.
Mandates of Saudi Personal Data Protection Law (PDPL)
Data Security
Technical, organizational, and administrative controls to protect personal data—including during data transfers.
Data Residency
Personal data of individuals in Saudi Arabia must be stored within the Kingdom.
Third-Party Processing
Select subprocessors that ensure compliant data protection and regularly monitor their adherence.
How Meiro Complies with PDPL
Private Deployments in KSA Cloud Regions (private cloud & on-premise)
All personal data remains within Saudi borders
Aligns with Saudi cybersecurity standards (NCA requirements
Full auditability and consent logs
Cross-border transfer control
Data subject rights automation
No vendor data access: your data stays in your infrastructure
Cloud & Infrastructure Options in Saudi Arabia
Data residency is a cornerstone of PDPL compliance. Saudi enterprises now have multiple options to host Meiro CDP fully inside the Kingdom — ensuring sovereignty, compliance, and scalability. Deploy Meiro in your VPC (GCP/AWS/Azure), on OCI, or in local data centers — including on-premise with zero vendor access to your data.
Google Cloud
Sovereignty controls; available exclusively through CNTXT Vertex AI available in-region.
Microsoft Azure
Saudi cloud region construction complete; availability expected 2026 (3 availability zones).
Oracle cloud
Multiple regulated colocation facilities available for private/on-premise deployments.
Get a first-hand experience
Take Meiro for a test drive
Get a short guided tour of the Meiro Customer Data Platform. See how it works in practice—navigate the interface, explore core features, and discover AI-powered tools that let marketers build audiences and deliver personalized activation with ease.
Explore Our Customer Success Stories
Meiro vs. Traditional SaaS CDP Vendors
Traditional SaaS CDPs
Local CPaaS & Messaging Providers
Meiro works seamlessly with leading CPaaS providers in Saudi Arabia, , ensuring reliable delivery and regulatory compliance. Choose the provider that fits your strategy — or bring your own.
Strong CPaaS player native to Saudi Arabia, widely adopted by enterprises.
Global CPaaS with strong regional presence in the Gulf region.
Regional expertise, strong coverage across GCC and Egypt.
Part of Proximus Group. Enterprise carrier-grade services, strong presence in Middle East.
Backed by Ericsson, integrated CPaaS + network capabilities.
Local Technology & Implementation Partners
Successful CDP projects depend not only on software, but also on local expertise for integration, data strategy, and activation. In Saudi Arabia, Meiro works with trusted regional partners who understand the market, regulatory landscape, and industry-specific challenges.
HemoData are specialists in data strategy, analytics, and integration projects across financial services and retail.
Convz is a digital transformation consultancy with strong capabilities in customer experience design and MarTech implementation.
Annaclect is an enterprise data and cloud solutions partner, experienced in large-scale deployments and regulated industries.