Build audiences in real-time based on customers
behavior, demographic,
or transactional data

Start with Smart Segments. It’s easy
Smart Segments audience
builder in action




Thousands of combinations with no limits
1% topspenders
Customers who live in a city over 100 000
Fading customers with recent abandoned cart
Prospects with highest engagement on the website
Repeat customers who never open the email
Credit card users without mobile app
Customers of Cosmetics who browsed Supplements
High churn risk
Customers with high loyalty points who never redeemed













Advanced Segment Insights
Smart Segmentation identifies a specific group of customers, but Advanced Segment Insights gives you a holistic view and additional information about this group – their performance, preference, behavior, or money spent. Without CDP, analysis of such a wide combination of data takes a lot of time (and money) which is not fun in this accelerated era.


Ready to build your own audience with
Smart Segmentation?
Our CDP is designed for business users – usually business intelligence, sales or marketing teams. You can also give access to external partners such as marketing agencies without revealing sensitive data.

