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Build & activate audience segments in real-time

Empowering marketing teams to take control and move faster with an intuitive, no-code audience segmentation tool for creating and activating granular segments or lookalikes in real-time—no more SQL, data analysts’ support, or waiting on Jira tickets.

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Tried and trusted by clients worldwide
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Impact in numbers:

+50%

Faster audience segmentation and campaign setup

+25%

Efficiency gained

+30%

Increase in conversion rate

+60%

Faster campaign setup

no code segmentation in meiro CDP

NO-CODE AUDIENCE BUILDER

Build audiences without limits or complexities

Leverage any data point—behavioral, demographic, or transactional—from all touchpoints and your data warehouse to effortlessly create custom attributes and audience segments. With Meiro, complex queries are no longer exclusive to data analysts—they’re accessible to any business user in real-time through a no-code, intuitive interface.

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SINGLE CUSTOMER VIEW

Personalize experiences in real-time with unified data

Unify data across systems, browsers, and devices with identity resolution to create real-time, deduplicated customer profiles. Enrich and activate data from your warehouse, leverage granular segments for personalization, and apply exclusions for precise targeting—seamlessly engaging both known customers and anonymous users across channels.

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SEGMENT INSIGHTS

Analyze audiences and predict customer intent

Gain in-depth analytics on segments using any data attribute—traffic source, device type, location, preferences, and more. Use out-of-the-box models to predict customer behaviour and intent, such as Likelihood to Churn or Product Affinities. Train, test, and refine models to continuously improve accuracy of the insights.

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LOOALIKES & PREDICTIVE AUDIENCES

Expand your reach to high-value audiences

Identify users in your database who share characteristics with your target audience or active customers. Use these 1st-party lookalike, RFM, or RFE segments to drive acquisition or cross-sell campaigns across marketing and ad channels, enhancing reach, relevance, and conversion rates.

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AUDIENCE ACTIVATION

Orchestrate personalized journeys across channels

Seamlessly activate segments with Meiro’s intuitive drag-and-drop journey orchestration tool—create hyper-personalized omnichannel campaigns that engage your audiences and drive conversions across every stage of the customer lifecycle.

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OMNICHANNEL ACTIVATION

Sync audiences across tools and ad platforms

Effortlessly activate audiences and personalize experiences across ad platforms, marketing tools, web, and call center. Meiro CDP supports seamless two-way data integration with 300+ tools, including CRM, DSPs, your entire MarTech stack and data warehouse.

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I like that with Meiro, all the data points are provided by us, as they can work with our own internal data as well as event tracking on our applications. This gives us a lot of control over our data and ensures consistent data definitions for building segments. It has really helped empower our teams to create their own audiences, segment users for more personalized marketing, and supercharge our product personalization efforts!

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Duncan ReidVP of Data, Marketing and Growth
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We have been using Meiro CDP for almost 5 years now. This is one solution that is very flexible from a hosting perspective and it has given us the possibility to have our data hosted within Indonesia and hence allowing us to be on-premise as well. The consulting team is very proactive with their services & the response time meets our requirements.

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Susi AndariniAVP Data Management
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They have a team of professionals who make onboarding smooth. They provide great guidance, and I can honestly say that their knowledge comes from extensive experience. If I am thinking about CDP and how it should look within the company, I truly believe that Meiro CDP is a benchmark.

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Peter TomkoGroup Data Strategist
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Meiro has streamlined our processes, enriched our data, and provided invaluable customer insights, enhancing our campaign approach and efficiency. The exceptional support from the Meiro team has been instrumental in our success. I highly recommend Meiro CDP to businesses aiming to optimize marketing strategies and drive growth.

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Kent LenHead of Performance Marketing
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Meiro is an extremely valuable tool for us, whether it's data analysis or segment personalization. This tool has a firm place in our marketing mix.

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David TrávníčekDigital Marketing Specialist
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Trusted by Marketers & IT
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Explore CDP use cases

+26% increase in conversion

Abandoned basket

Recover otherwise lost sales by re-engaging customers that have not completed a purchase with abandoned cart reminders enriched with personalized recommendations

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+60% increase in conversions

Product recommendations

Increase customer satisfaction and loyalty by recommending relevant, high-margin products based on their purchase history and browsing behavior.

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product recommendation
+22% increase in conversion

Churn management

Leverage behavior signals from multiple devices to create rich customer identity and offer your customers only the most relevant products.

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What’s unique about Meiro Customer Data & Experience Platform

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Accelerated data integration

Unlike most CDPs, Meiro automates data normalization, cleaning, and enrichment, letting you ingest unstructured data in real-time and batch with native Reverse ETL, cutting implementation time and dependency on internal resources.

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Best-in-class identity resolution

Meiro combines machine learning with deterministic and probabilistic methods to create comprehensive customer profiles across devices, browsers, and touchpoints—both online and offline—in real-time, leading to enhanced targeting, personalization, and campaign performance.

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No-code segmentation & campaign orchestration

Empowering marketers to build micro-audience segments without IT support, then craft, launch, and optimize multi-step omnichannel experiences—synchronizing targeting across advertising platforms and orchestrating campaigns across all owned channels.

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Headless personalization across devices

Unlike most personalization techniques that rely on real-time data, Meiro empowers your web and mobile app CMS to deliver AI-driven, headless personalization, leveraging rich historical customer insights stored in the CDP—enhancing experiences and driving customer lifetime value (CLV).

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Ultimate composability

Agile, scalable, and highly flexible, Meiro integrates seamlessly with your MarTech stack and data infrastructure, allowing you to choose only the CDP components you need. Meiro keeps your data securely within your data warehouse, reducing hidden costs and ensuring full control over your customer data.

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Deployed anywhere

For full control over data and tech stack, Meiro enables IT teams to integrate their own security standards and tools and delivers private deployments across all major clouds and on-premise. Even as a managed service, Meiro supports deployments in over 100 countries, ensuring local data residency compliance.

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Ready to take your personalization game to the next level?

Unleash the full potential of your customer data. Let’s talk!

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