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Meiro Achieves "High Performer" and "Easiest To Do Business With" Badges in G2’s Summer 2024 Report

4.7.2024

3 min read

In G2's Summer 2024 report, Meiro was awarded multiple "High Performer" badges and an "Easiest To Do Business With" badge! This achievement in the Customer Data Platform (CDP) category comes from Meiro’s exceptional satisfactory ratings and is a testimony to our client-centric approach.

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Product updates

May Update: Analyse cross-device customers' journeys in one view

27.5.2024

2 min read

Introducing the newest feature, Funnels, a no-code analytical tool to help you understand cross-device customer journeys and optimise the performance of your marketing campaigns.

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product update - mobile push
Product updates

March update: Better version of Mobile Push

14.3.2024

2 min read

This upgrade focused on the Mobile Push channel, streamlining your campaign management and adding functionality for optimizing both customer experience and engagement.

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lookalike segment cdp
Product updates

New feature to help find more customers: Lookalike Segments

2.2.2024

3 min read

Meiro’s Lookalike Segments are made to broaden your marketing initiatives' reach, relevance, and Conversion Rates by leveraging CDP attributes and historical behavior to find more users within your CDP database who share characteristics similar to your target audience profiles, enhancing the precision of your targeting.

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meiro raises funds led by wavemaker
News

Milestone Moment: Meiro secures strategic $3M pre-series A funding to drive global growth 🎉

16.1.2024

4 min read

Meiro has successfully secured US$3 million in an over-subscribed pre-Series A round, led by Southeast Asian VC firm Wavemaker Partners, with participation from angel investors at Singapore-based Angel Central. This marks Meiro’s first strategic funding round following five years of robust self-funded organic growth and profitability.

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Product updates

The best of 2023: Recap of great product innovations

5.1.2024

6 min read

In 2023, we concentrated on enhancing activation features within our data management technology. These updates underscore our dedication to expanding marketing automation capabilities and delivering impactful omnichannel communication. Throughout the year, we introduced key innovations like Mobile Push, a revamped User Interface, Email Channel integration, and an AI-powered content assistant.

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how to max ROI of CDP
Marketing

How to maximize ROI of a Customer Data Platform through incremental revenue

5.12.2023

7 min read

Businesses strive for efficient marketing and measurable returns, and CDPs unlock revenue by leveraging unified customer data in marketing. This blog explores how a well-implemented CDP can drive significant growth, delivering tangible results across industries.

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meiro product updates 2023
Product updates

Meiro product milestones: recap of H1 2023

20.11.2023

3 min read

Discover Meiro's strides in H1 2023: 20 new features, enhanced UI, real-time notifications, seamless data integration & AI-driven content. Shaping experiences, one innovation at a time.

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a new approach to retail digital strategy by Paco Albie, co-founder, Digital Immersion
Marketing

Debunking the “Three Year Lie”: A New Approach to Retail Digital Strategy

14.11.2023

5 min read

If you’re one of the many marketers who has been told by an external agency partner that results from your data intelligence, personalisation and customer experience investments will take three years - consider sacking your agency. Or at least ask a series of hard questions.

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News

Meiro Recognized as One of the Top 10 Big Data Companies in Singapore of 2023

25.8.2023

2 min read

Meiro is named one of the Top 10 Big Data Companies in Singapore, acknowledged for exceptional services and solutions at the Top Asia Corporate Ball 2022/2023.

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Marketing

The new Google Analytics 4 – Big change for marketers?

16.6.2023

6 min read

Think web traffic analysis, and most would first think of Google Analytics – the golden standard for the category for years but why it is not enough in today's web world?

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Marketing

The power of advanced customer identity resolution in driving exceptional marketing results with CDP

14.6.2023

10 min read

Understanding and engaging customers across devices and channels is complex. Yet, with customer identity resolution, enhanced insights, engagement, and ROI are achievable. Learn how it drives CLV and ROI growth.

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